Spidey Makes Iron Man’s Guest List In New ‘Spider-Man: Homecoming’ TV Spot

Hot on the heels ofthis morning’s new trailersforSpider-Man: Homecoming(andour subsequent breakdown), Disney and Marvel Studios have released a new TV spot that ties the movie to the NBA Finals. And if there’s one takeaway so far from all of this film’s marketing, it’s that they really,reallywant everyone to know thatRobert Downey Jr.‘sTony Stark is a big part ofHomecoming.

Spider-Man Homecoming TV Spot

There’s a smirk-worthy little joke in there aboutChris Evans’ Steve Rogers not getting an invite to Stark’s party because the events ofCaptain America: Civil Warare too fresh on everyone’s minds, but for the most part, this ad for a Spider-Man movie spends 90 percent of its time on banter between Downey andJon Favreau’sHappy Hogan. Hey, I get it.The Amazing Spider-Man 2underperformed so much that Sony had to cancel the franchise mid-stream, so it makes sense that they’d be a little gun-shy about marketing another movie with just Spider-Man front and center.

We also hear some more from F.R.I.D.A.Y., Stark’s artificial intelligence voice system that replacedPaul Bettany’sJ.A.R.V.I.S. after that character evolved into Vision inAvengers: Age of Ultron. It’s only at the very end that we see a little glimpse ofTom Holland’sexcitable webslinger.

Overall, this is a light-hearted, fun commercial that, as you might imagine, leans heavily on the sports angle (Happy can’t shave because he lost a bet, etc). And since this is titled “NBA Finals Spot #1,” you can bet your web-shooters that we aren’t done exploring this alternate storyline, which almost certainly won’t appear in the final movie. I wonder ifKevin Feigehas to approve all of this stuff and therefore considers it canon? If this were theStar Warsuniverse, there’d be a whole spin-off novel about what happens to Peter on the way to this party.

Spider-Man: Homecomingstars Tom Holland, Robert Downey Jr.,Michael Keaton, Marisa Tomei, Jacob Batalon, Donald Glover, and many more. The film hits theaters onJuly 7, 2017.